We are a Peppy agency

Get to know our why and meet the team

Why we do it

Right now, the world needs empathy more than ever before.  

The children of today are growing up in a world that has been proven to be 40% less empathic than it was only 30 years ago. 

This changing world has led to more distrust towards brands, leaving customers feeling less connected, more indifferent, and in turn, harder to connect with.

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Empathy doesn’t just create kinder, healthier human beings. It also connects consumers with brands in a deep and meaningful way.

Our story

It all started with an idea about how to change an old industry

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Our first major milestone was the founding of PeppyPals, our first IP

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

It all started with an idea about how to change an old industry

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

It all started with an idea about how to change an old industry

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Our story
01

It all started with
an idea to gamify
emotional
intelligence

Screenshot from Peppy Pals app showing a dog
01

Back in 2013, we felt frustrated. Digital play was here to stay, but why didn’t anyone use the power of games to create something more meaningful? Experiences that focused on educating both the mind and hearts of our kids? 

Together with talented developers, renown psychologists and most importantly kids, we decided to found our own IP - Peppy Pals.

02

By doing so, Peppy Pals became the first company in the world to gamify social and emotional intelligence for kids without using text or language. 

The award-winning, language-free apps, books, movies, toys and activities designed for children ages 2-6 have proven to be effective in both homes and schools worldwide.

The process

Peppy Pals, the
award-winning
kids IP was born

Five animal characters from Peppy Pals on a farm
The process

A respected
industry expert

The founder Paulina with the Swedish King
01

Our unique expertise of combining child psychology with digital play has since been praised by companies such as Apple, Google, LEGO and even individuals like the Swedish King.  

Over the years, we’ve also had the privilege to advise leading policy makers such as OECD and UNICEF on educational matters that go beyond ABC and 123.

02

Entering 2020, we asked ourselves “How can we continue and support the kids industry with impactful experiences?”.

That was the start of Peppy agency. 

By working with the most trusted kids & family brands, our ambition is to foster a future generation of kids that are self-confident, caring and resilient.

The process

Supporting leading
brands

Peppy agency
Our team

Team of 12 creatives driven by passion and ambition

02

We are dedicated to designing products and experiences that make a positive contribution in both children's development, and towards the world at large.

From our office in central Stockholm, we create magic at the highest level. And always with a smile.

Founder Rosie Linder
Rosie Linder

Founder

Founder Paulina Olsson
Paulina Olsson

Founder